When I am not in a rush at the grocery store, one of my favorite things to do is meander through the aisles to check out what new products are out there and take in all of “healthy” marketing mumbo jumbo, as my mother would call it, they put on the labels. Now, I am going to admit something to you. I love marshmallows. (GASP!) I may or may not keep a bag of them in my cupboard just to have around for a sweet snack. Are they healthy? No, but my motto is everything in moderation. You are probably wondering where I am going with this whole marshmallow thing about right now, so I’ll get to my point. I like to use marshmallows as one of my favorite examples of this “healthy” marketing mumbo jumbo.
Now, lets suppose you are not an avid reader of my blog and not as well versed in nutrition and you see that these marshmallows are fat-free. Well then if they are fat-free they must be good for me right? I mean fruits and veggies are fat-free too and they are good for me. Nice try, but no. First of all, fat is never involved in the making of marshmallows. That would be like advertising that carrots are vegan and gluten free. Yes, there is no fat in it, but what about all of the sugar? Does this mean that you should never eat marshmallows? No, personally I find them delicious. My point is to take food marketing with a grain of salt and look at the ingredient label. Don’t use marketing mumbo jumbo to justify your guilty pleasures.
Buzzfeed recently posted this list of 12 healthy claims (read: mumbo jumbo) to ignore at the supermarket. It is good information so here is this week’s nutrition bite…
Until next time!
Keep it Fresh,
Keep it Green,